where detailing meets authenticity
2024
Client
Lonestar Pressure & Detail
MY ROLE
Lonestar Pressure & Detail came to me with a strong vision: they wanted a brand that not only reflected their top-tier cleaning services but also showcased their love for Texas. The challenge was to create a unique brand identity that would resonate with local clients while also conveying professionalism, quality, and the rugged yet reliable nature of the services they provide. The branding needed to work seamlessly across various touch-points, including their logo, business cards, vehicle wraps, and online presence.
KEY TAKEAWAY
The new branding for Lonestar Pressure & Detail has been a hit with clients, establishing a strong local presence and setting the company apart from its competitors. The combination of Texas pride with a clean, modern aesthetic has helped the business convey a message of both professionalism and local authenticity.