For Bijou Verde, I was responsible for the full brand design and development, including logo creation, color palette selection, typography, packaging concepts, and brand guidelines, as well as the design and implementation of the e-commerce website. Throughout the process, I worked closely with the founder to ensure the brand’s mission of sustainability and elegance was present in every visual and interactive element.

• Incorporating sustainability into the brand identity strengthened Bijou Verde’s unique value proposition.
• User testing was essential for refining the e-commerce flow, making the shopping experience as seamless as possible.
• Clear, consistent messaging about sustainability built trust with customers and reinforced Bijou Verde’s mission.